Charmfling Privacy Policy: How We Protect Your Data & Your Rights

Last Updated: March 15, 2025

Introduction and General Provisions

Welcome to charmfling. Your privacy is of paramount importance to us. This Privacy Policy outlines the types of personal information we collect, how we use it, the measures we take to protect it, and your rights regarding your data. This policy applies to all services offered by charmfling ("we," "us," or "our") through our website and mobile applications.

By accessing or using charmfling, you acknowledge that you have read, understood, and agree to the collection, storage, use, and disclosure of your personal information as described in this Privacy Policy. If you do not agree with these terms, please discontinue use of our services immediately.

Key Principle: We are committed to transparency and only collect information necessary to provide you with a secure, personalized, and meaningful connection experience.

What Data We Collect

To create your profile and facilitate connections, we collect information you provide directly and data generated through your use of our platform.

  • Account Information: This includes your name, email address, date of birth, gender, preferences, and any biographical details or photos you choose to share on your profile.
  • Profile and Interaction Data: Information generated as you use charmfling, such as your matches, messages (content is stored securely and privately), likes, profile views, and search history.
  • Technical and Usage Data: We automatically collect data like your IP address, device type, operating system, browser information, pages visited, time spent, and crash logs to ensure platform stability and improve your experience.
  • Location Data: With your explicit consent, we may collect precise or approximate location information (via GPS or IP address) to show you potential matches in your area and personalize features.
  • Communication Data: Records of your communications with our support team, including any feedback or reports you submit.

How We Use Your Data

We use the collected information for specific, legitimate purposes to operate and enhance our service.

  • To Provide and Personalize Our Service: Creating and maintaining your account, facilitating matches, enabling communication, and tailoring your feed and suggestions based on your activity and preferences.
  • To Ensure Safety and Security: Monitoring for fraudulent activity, verifying profiles, investigating reports of misconduct, and enforcing our Terms of Service to protect our community.
  • To Communicate With You: Sending you service-related announcements (e.g., policy updates, security alerts), responding to your support inquiries, and, if you opt-in, sending promotional materials about new features.
  • To Improve Our Platform: Analyzing usage trends to fix bugs, develop new features, and optimize the overall performance and design of charmfling.
  • To Comply With Legal Obligations: Fulfilling any applicable laws, regulations, or legal processes.

Sharing Data with Third Parties

We do not sell your personal data. We may share your information only in the following limited circumstances:

  • Service Providers: With trusted vendors who perform services on our behalf (e.g., hosting, data analysis, payment processing, customer support, email delivery). These partners are contractually bound to protect your data and use it solely for the services they provide to us.
  • Legal Requirements: If required by law, subpoena, or other legal process, or if we believe in good faith that disclosure is necessary to protect our rights, your safety, or the safety of others, investigate fraud, or respond to a government request.
  • Business Transfers: In connection with a merger, sale of company assets, financing, or acquisition of all or a portion of our business by another company, where user information may be among the transferred assets.
  • Aggregated or Anonymized Data: We may share aggregated or de-identified information that cannot reasonably be used to identify you for industry analysis, demographic profiling, or other business purposes.

Data Protection

We implement robust technical, administrative, and physical security measures designed to protect your personal information from unauthorized access, alteration, disclosure, or destruction.

  • Encryption: We use industry-standard encryption (SSL/TLS) to protect data transmitted between your device and our servers.
  • Access Controls: Strict internal access controls limit employee access to your personal data to those who need it to perform their job functions.
  • Secure Infrastructure: Our data is hosted on secure servers with leading cloud providers that employ advanced security protocols.
  • Regular Audits: We regularly review our data collection, storage, and processing practices to guard against unauthorized access.

While we strive to use commercially acceptable means to protect your data, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security.

Your Rights

Depending on your location, you may have certain rights regarding your personal information. You can manage much of your data directly through your account settings.

  • Access and Portability: You can request a copy of the personal data we hold about you.
  • Correction: You can update or correct inaccurate or incomplete profile information in your account settings.
  • Deletion: You can request the deletion of your personal data by deleting your account. Note that we may retain certain information as required by law or for legitimate business purposes.
  • Objection and Restriction: You may object to our processing of your data or request we restrict its processing in certain circumstances.
  • Opt-Out of Marketing: You can opt-out of receiving promotional communications by following the unsubscribe link in those emails or adjusting your notification preferences.
  • Withdraw Consent: Where we rely on your consent (e.g., for location data), you can withdraw it at any time in your device or app settings.

To exercise these rights, please contact us using the information in the "Contact Information" section below.

Cookies and Similar Technologies

We use cookies, web beacons, and similar tracking technologies to collect information about your browsing activities and remember your preferences.

  • Essential Cookies: Necessary for the website to function and cannot be switched off. They enable core functionality like security and account access.
  • Performance Cookies: Help us understand how visitors interact with our website by collecting anonymous information. This data helps us improve the way our website works.
  • Functionality Cookies: Allow the website to remember choices you make (like your username or region) and provide enhanced, more personal features.
  • Advertising Cookies: May be set by us or our advertising partners to build a profile of your interests and show you relevant ads on other sites.

You can control cookie settings through your browser. However, disabling certain cookies may affect the functionality of our services.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other reasons. We will notify you of any material changes by posting the new policy on this page with an updated "Last Updated" date and, where appropriate, through an in-app notification or email.

We encourage you to review this policy periodically to stay informed about how we are protecting your information. Your continued use of charmfling after any modification to this Privacy Policy will constitute your acceptance of such changes.

Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact our Data Protection team.

Email: [email protected]

Mailing Address: Charmfling Privacy Team, 123 Connection Lane, Suite 450, San Francisco, CA 94107, USA

We are committed to working with you to resolve any concerns you may have about your privacy.